These are just the minibads or minimeans, whatever you like to call them.
After the recent episode I'm not going to lie, I feel sorry for those mooks. Cure Lovely is fucking ruthless when it comes to fighting. She makes the villians look like good and decent people in comparison and even though I love her, I'm freaking terrified of her as well.
I don't want to know what'll happen when the bad guys pissed her off completely later on, but I'll bet it'll be a bloodbath.
Also, seems the author is praising Lovely's fighting style in the recent episode. Wouldn't blame him, not even most fighters from other show were...as badass as Lovely.